Communications Intern
About DrFirst
DrFirst is an innovative Health IT company with a mission to create user-friendly solutions so that doctors can treat their patients quickly, efficiently, and safely. Over 300,000 healthcare professionals, 120,000 prescribers, 67,000 pharmacies, and 60% of the healthcare IT vendors in the market depend on us every day to reduce clinical errors and improve patient outcomes. This is a great opportunity to be a part of a successful Healthcare IT company experiencing significant growth. We have a proven product, brand-name customers, and are backed by leading investors. Here you'll get to work with some of the smartest and most interesting people around; solving unique and complex challenges in healthcare on a scale matched by a few companies. If you get excited about stretching yourself in new ways, developing yourself to your fullest potential, care about working with smart colleagues; we want to talk to you!
The Communications team is looking for an intern to explore the capabilities of AI algorithms to develop a strategic plan and develop a year's worth of engaging social media content for iPrescribe, create a database of competitive intelligence for landscape analysis, and draft a crisis communication plan in collaboration with the communications team.
Overview
This is a full-time position that will span over the course of 10 weeks. The program will start Monday, June 3rd and end Friday, August 9th.
Who will love this job?
- A self-starter who thrives in a collaborative, fast-paced environment
- A creative problem solver who gets excited about leveraging a variety of resources to create solutions to technical issues
- A team player who is always willing to help the group and enjoys working through challenges with colleagues from other teams within DrFirst
- An enthusiastic learner who embraces the opportunity to learn about new products, technologies, and tools in a continuously evolving environment
Responsibilities
- Utilize AI tools to analyze user preferences, industry trends, and brand messaging, thereby generating a year's worth of dynamic and relevant social media content for iPrescribe
- Review, organize, and categorize existing data to facilitate in-depth analysis of the competitive landscape, incorporating insights from the Klue platform and other relevant sources
- Work closely with the VP of Communications and team members to develop a comprehensive crisis communication plan aimed at effectively managing and mitigating potential crises
Learning Goals
- Become proficient in using AI for content generation
- Learn to analyze audience preferences and assess outcomes effectively
- Comprehend the components of competitive analysis and how to structure it to support business decision-making
- Understand the fundamentals of crisis communications planning
Qualifications
- Current undergraduate or graduate student pursuing a degree in Marketing, Communications, or related discipline
- Ability to work a minimum of 40 hours per week
- Complete the Criteria Cognitive Aptitude Assessment with a passing score
- Strong attention to detail and accuracy
- Excellent written and verbal communication skills
- Energetic and eager to tackle new projects and ideas