Jr. Sales Development Representative
SoftInWay, Inc. (www.softinway.com) is a global, fast-growing engineering simulation software company voted as a part of the top 100 Startups in Massachusetts in 2021. We support the leading aerospace, defense, and cleantech companies with advanced simulation software and engineering services to help develop their products. Whether you are a software developer, product engineer, sales team member, or part of our administrative team, at SoftInWay the contributions of all of our team members are an integral part of our company’s success.
Summary of Role
The Inside Sales Representative plays a key role in creating and developing opportunities for new business by generating targeted leads for the SoftInWay sales team. In this position you will actively interacts with engineers on our technical sales team to deliver qualified opportunities to the sales team based on predetermined criteria.
The experience you will gain through this position is significant engagement in a business-to-business environment and use of internet/internal database resources to identify and profile new customers.
This is a 40-hour per week paid position.
What you will receive:
- An opportunity to join a fast-growing international company that lives on the edge of brilliant physics revolutionizing the concepts of how energy is produced and used.
- Learn what it takes to build a career in software Sales and Marketing
- Be introduced to and gain experience in Salesforce CRM, Pardot - Marketing Platform
- A seat at the table to share your ideas and make your voice heard
- Personal and professional development
Key Duties / Responsibilities:
- Support the lead qualification, routing and administration process at SoftInWay.
- Generating new business and interest through account-based marketing programs, involving email, calling campaigns and technical papers reviews.
- Follow up on prospect inquiries relating to SoftInWay software products, qualify them by applying sales and technical expertise and pass them to the appropriate opportunity owner and help to schedule meetings, appointments, and demos where needed.
- Effectively partner and work across the Marketing, Sales, Channel and Product teams to support Sales targets.
- Research, identify and create new market opportunities through targeted engagement into prospect accounts.
Work closely with key internal teams and engage current accounts to develop account intelligence, relationship maps, and use case opportunities through direct account engagement and insight tools to expand awareness, education, referral networks.
- Ensure the data integrity & consistency in CRM by updating the lead and/or contact info and account/prospect intelligence gathered to provide visibility to market opportunities in assigned territory.
- Manage field marketing activities for prospects including executing activities such as event preparation, marketing, attendance and follow-up.
Minimum Qualifications:
- Bachelors's degree in Business, Marketing, Engineering or similar discipline.
- A drive to win and continuous learner.
- A great networker, who can build trust and meaningful connections.
- A great communicator and listener.
- An interest in learning technical/product information
- Experience in leveraging social media
Preferred Qualifications:
- Able to assess business opportunities based on predetermined criteria in order to align opportunities with sales
- Able to understand industry issues and apply software value statements in order to engage with prospective customers in a meaningful and mutually beneficial manner
- Ability to engage with prospective customers based on open probes and creation of value statements.
AA / EOO Employer